andy giefer

social / pr / marketing / life

Tags

The Pale Blue Dot: A View of Earth from 4 Billion Miles Away

NPR did a great story on the 20th anniversary of this photo, taken by the Voyager 1 spacecraft in 1990. It almost didn't happen because there was fear of frying the cameras when they pointed back at the sun.

Carl Sagan urged NASA not let the opportunity pass, and they did not disappoint. Here's Sagan's take on the photo:

Look again at that dot. That's here. That's home. That's us. On it everyone you love, everyone you know, everyone you ever heard of, every human being who ever was, lived out their lives. The aggregate of our joy and suffering, thousands of confident religions, ideologies, and economic doctrines, every hunter and forager, every hero and coward, every creator and destroyer of civilization, every king and peasant, every young couple in love, every mother and father, hopeful child, inventor and explorer, every teacher of morals, every corrupt politician, every 'superstar,' every 'supreme leader,' every saint and sinner in the history of our species lived there — on a mote of dust suspended in a sunbeam.

Just a little perspective late on a Friday afternoon.

Read the full article

Loading mentions Retweet
0 Comments

On the Pleasures of Being a Re-Reader

Re-reading books can be more valuable/pleasurable than always reaching for something new. I'm partial books that reward repeated readings. That's when things sink in and you really pick up the nuance. I found myself particularly nodding along with the following paragraph from this NY Times editorial, even the part about Gatsby:

Part of the fun of re-reading is that you are no longer bothered by the business of finding out what happens. Re-reading “Middlemarch,” for instance, or even “The Great Gatsby,” I’m able to pay attention to what’s really happening in the language itself — a pleasure surely as great as discovering who marries whom, and who dies and who does not.

Loading mentions Retweet
0 Comments

Why the Elevator Floor Is So Interesting


This reminded me of a hidden camera gag where the prankster would walk straight to the back of the elevator and stare at the wall the entire ride. People looked at him like he was certifiably insane...or evolutionarily lacking?

Much of people’s behavior in elevators is not the result of rational thinking. It’s an automatic, instinctive response to the situation. The threat of aggression is not real, yet our mind responds as if it is, and produces behaviors meant to protect ourselves.

Loading mentions Retweet
0 Comments

English Mania - key to solving global problems?

This year, China will become the number one English speaking country. Two billion people worldwide are striving to learn English. Not because we're pushing it but because they're pulling it. They see it as the key to a better life.

Walker argues that this is a good thing because it gives us a common language to solve our common problems such as global warming, poverty and disease.

English mania has definitely struck Buenos Aires, where there are hundreds of English institutes of varying quality, often short on teachers. Despite the demand, being an expat teacher there is not the lucrative endeavor it is in some Asian countries. However it is an excellent way to get to know locals and get involved in the local culture.

Loading mentions Retweet
0 Comments

Why We Stare, Even When We Don’t Want To

We stare. Even if you don’t want to, even if your better judgment tells you ‘I need to be nice to this person. They’ve obviously suffered a tragedy,’ there’s something so alien and uncomfortable — it just doesn’t look like us. It goes back to a very primal thing.

via Wired Science

Loading mentions Retweet
0 Comments
Andy Giefer

Andy Giefer

Strategic PR/marketing guy with a love for all things digital. Passionate about connecting remarkable brands + people.

Google Profile

andy@andygiefer.com

My Other Sites
         
Subscriptions